Online shopping in India comes with certain risks especially because you have
to make a purchase without seeing or testing the product, whether it's clothing,
cosmetics, personal care items, shoes, or electronic goods. You can often need
to return items due to problems with size, fit, quality, colour, or delivery,
and thus you should be able to get a refund or a replacement.
What are the different types of e-commerce models?
The 4 main types of e-commerce models are as follows:
Business to a consumer(B2C)
Business to business(B2B)
Consumer to consumer (C2C)
Consumer to a business model (C2B)
What are the Laws governing E-Commerce Policies in India?
Consumer Protection Act, 2019.
Information Technology Amendment Act, 2008.
Regulatory bodies, such as the Indian Medical Association (IMA), set
rules and regulations that govern the promotion and advancement of medical
sciences, as well as the improvement of public health and the general
well-being of the society.
What is a Refund and cancellation policy?
A cancellation occurs when a consumer returns an item purchased on an e-commerce
website. This could be due to poor quality or faulty product products that do
not meet the requirements as advertised on the website at the time of purchase,
or it could be that the customer found the same product with the same quality
for a lower price elsewhere.
A refund policy of an E-commerce platform states that if a consumer is unhappy
with a product or service, they will return it and receive a refund for the
amount paid at the time of purchase. In certain situations, the consumer has a
time period beyond which they cannot return the product, such as 7 days or 40
days from the date of delivery.
Role of the Consumer Protection Act, 2019
New rules and regulations regarding customer grievances were introduced by the
Consumer Protection Act of 2019. To protect consumers' interests, a Central
Consumer Protection Authority is to be formed under this act. Under this law,
the vendor cannot refuse to accept back faulty or late-delivered products or
goods that do not meet the website mentioned specifications.
The Act provides that:
The right to return any semi-durable or durable products purchased free
of charge within 15 days of purchase if they are returned in their original
condition, with no changes in shape or size, and in their original
packaging.
The elimination of slogans such as "no refund, no substitution" by
vendors
The assurances are included in the purchase price of the products, and
the supplier is not allowed to charge the customer any additional fees for
receiving the guarantees.
The buyer has returned faulty products and will give them back to the
manufacturer's wholesaler from whom he purchased them.
For redress of his complaints, the consumer should turn to the consumer
disputes redressal committee, the state consumer protection council, or the
Central Consumer Protection Council.
The Central Consumer Protection Council is kept accountable for
enforcing the Consumer Protection Act's provisions and regulations.
The authorities under the Consumer Protection Act, not the federal or
state governments, bear the responsibility of maintaining jurisdiction for
the enforcement of this act.
How is the Consumer Protection Act of 2019 different from the 1986 Act?
The Consumer Protection Act of 1986 did not establish a separate
regulator, while the Consumer Protection Act of 2019 establishes the Central
Consumer Protection Authority to oversee returns of products
Product liability: Under the Consumer Protection Act, 1986, there was no
provision for product liability, and consumers had to go to civil court but
could not go to consumer court, while under the Consumer Protection Act,
2019, consumers will claim compensation for their damages.
Consumer Protection Act, 1986 did not cover products sold over the
internet that means E-Commerce whereas under CPA, 2019 all the rules of
traditional buying and selling apply to e-commerce.
Information Technology Amendment Act, 2008 and E-commerce
E-commerce aids in the elimination of pen and paper transactions, paving the way
for digital transactions. As a result, writing and signatures can no longer be
used as legal evidence. In such a scenario, legal changes in e-commerce were
needed. This act has a significant impact on the legal infrastructure as well as
the laws and regulations that govern how the E-Commerce industry operates. The
creation of such an act was required in order to protect consumers' privacy and
security concerns. This law governs the collection, storage, and exchange of
personal information collected from visitors to an e-commerce website.
Objectives of the Act
Providing legal status for transactions conducted online in the E-Commerce
industry, digital signatures can be used to verify any details instead of pen
and paper-based methods:
To make electronic data storage more convenient.
To make it easier to move money safely and easily between banks and
other financial institutions.
To make the electronic maintenance and storage of accounting records
easier.
What policy agreements must platforms have?
Any commerce company must have the following three legal agreements:
Return/cancellation and refund policy:
This agreement is required to inform a consumer about the return and refund
policies after purchasing a product.
Terms and conditions:
This agreement establishes the rules for a customer making a transaction on the
website. The parties concerned are bound by the terms of service.
Privacy policy:
The types of information that the organisation collects from consumers, the
reason for collecting such data, and the rules for sharing such information are
all covered by the privacy policy. Under the Technology and Amendment Act of
2008 and the Information Technology Rules of 2011, the company is expected to
have this agreement.
The types of information that the organisation collects from consumers, the
reason for collecting such data, and the rules for sharing such information are
all covered by the privacy policy. Under the Technology and Amendment Act of
2008 and the Information Technology Rules of 2011, the company is expected to
have this agreement.
Contents of a return and cancellation policy of an E-Commerce Platform
Whether or not a product can be returned or replaced, as well as details
about the product's guarantee or warranty
The time frame in which the consumer must make a request for it or an
exchange of the commodity.
A catalogue of all products those are not eligible for returns or
exchanges. This is common for items that are sold at a discount or with a
special deal. Clearly state the conditions that consumers must meet in order
to be able to obtain a refund or replacement.
In certain situations, the consumer must bear the shipping costs at the
time of return if the information about the same is to be included in the
exchange agreement.
Remedies if the E-Commerce platform refuses to refund money to the consumer
If you pay for your online purchase with a credit card and the
redemption period hasn't yet expired, you can ask your credit card provider
to refund your money on your behalf. This is referred to as chargeback.
You can write emails instead of calling product suppliers because a
written letter is deemed more credible and can be used to bring a lawsuit
against the supplier in consumer court.
If your complaints are not addressed, you have one last option: go to
the consumer forum or the consumer court and file a complaint against the
supplier. The National Consumer Helpline (NCH) states that in case of
fraudulent transactions a consumer can lodge a First Information Report
(FIR) or make a police complaint or to Cyber Cell, if company is not
traceable. To file a complaint with NCH one can call on 1800-11-4000 or
14404 (all days except national holidays from 9.30 am to 5.30 pm), and they
can also send SMSes. Besides, there is the option to file complaints online
either on NCH website or app is also available.
Determine if the E-Commerce company or the supplier is at fault, and
then take necessary action. In the event of a defective product, the
supplier is ultimately responsible for refunding your money.
Tips for consumers to have a hassle free experience on an E-Commerce Platform
Before you buy from an unknown e-commerce company, do some research on
them? If you're unsure, don't buy it
If you are buying from a site for the first timfor cash on
delivery
Read the terms of use and privacy policy before making a purchase.
Understand cancellation, return and refund policies
Ensure that the e-commerce company's customer service information, such
as its location, email, and phone number/helplines, is available.
Understand the product and warranty descriptions, and see if the
material you need is available in sufficient quantities.
Check that the product can be sent to your postal pincode before making
a payment.
Take a screenshot of the product/service you bought in case the company
changes the price or definition of the product later.
Be wary of statements like no trade or refund, refund handling fees,
and so on. Companies are required by the Consumer Protection Act to include
an exchange, return, or refund if a product or service is defective.
Conclusion
E-commerce, or electronic commerce, refers to the buying and sale of goods and
services, as well as all other commercial transactions that take place over the
internet. Today, E-Commerce has grown sector in India and has aided millions of
vendors in expanding their markets by allowing them to sell their goods on a
much larger scale online, something that would have been nearly impossible in
the conventional go-and-buy retail commerce.
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